VIA Launches New Website Built on Innovation and Functionality to Serve Migrants

In an effort to strengthen its mission and commitment to the community, VIA is excited to announce the launch of its redesigned website. This project, led by Ronald Rosales as the driving force behind the reengineering initiative, marks a significant milestone in the organization’s digital evolution. With a focus on innovation, accessibility, and functionality, VIA aims to provide an online platform that reflects its identity and fosters deeper connections with its audience.

A Cohesive and Modern Design
A cornerstone of the project was the establishment of a Design System, ensuring a consistent and professional visual experience. According to Rosales, “A design system not only enhances the aesthetics of the site but also ensures that every user interaction is intuitive and seamless. This was essential to achieving our accessibility goals.”

Understanding the need to centralize information, VIA has introduced a new resources page. “We focused on creating a space where users can find all the organization’s essential content, from YouTube videos to Instagram posts, in one place. This simplifies the user experience and reinforces the utility of the website,” Rosales explained.

Newsletter and News Archive
Another major addition to the site is the complete archive of newsletters. This new page not only organizes all past editions but also makes subscribing effortless with an intuitive button. Rosales remarked, “The goal was to connect more directly with our community, ensuring anyone can stay informed with just one click.”

The redesign of the News Section prioritizes content organization and relevance. Articles are now displayed chronologically, allowing visitors to stay informed about the latest events and projects. “We wanted users to not only read our news but also feel up-to-date with the real-time impact we’re making,” said Rosales.

Simplified Donations
Recognizing the importance of facilitating community support, the donations page was completely optimized. Rosales stated, “Redesigning the donations page was crucial. Our focus was on eliminating barriers so that anyone interested in contributing could do so quickly and easily.”

A Renewed Commitment to the Community
VIA’s website redesign represents not only a technological leap but also a renewed commitment to the community. The enhancements reinforce VIA’s mission to be a reliable and accessible resource, providing an online experience designed to connect, inform, and create impact.

“This project was a collaborative effort that reflects our vision as an organization. We want every user to feel that this site was built with them in mind,” concluded Rosales.

Explore VIA’s new website at www.vianyc.org.

(*) A set of reusable components, patterns, style guides, and principles that help maintain visual and functional consistency across digital products or design projects.