New York, NY – Venezuelans and Immigrants Aid (VIA) is proud to announce significant milestones in our social media efforts for the first half of 2024, reflecting our unwavering commitment to empowering displaced individuals and asylum seekers.

VIA’s Instagram Growth Hits the Numbers

Niurka Melendez, VIA’s Director, expressed: “In the first half of 2024, our Instagram account reached an impressive three-quarters of a million accounts. This achievement underscores our dedication to empathy and empowerment, showcased through our 50 posts, 52 reels, and four live videos. Instagram has become VIA’s primary channel for sharing informative content and keeping our community well-informed”.

YouTube Expansion: A Steady Growth in Live and On-Demand Viewrs

Melendez also highlighted that VIA’s YouTube channel has seen remarkable growth, with 3,271 subscribers and 938 new subscribers in the past weeks. “With 68,787 content views—a staggering 400% increase compared to the 17,179 views in the same period of 2023—our reach is expanding rapidly. We’ve uploaded seven new videos and conducted eight live-streaming webinars, all aligning with our mission to provide valuable content and support”, Melendez said.

Niurka Melendez also stated, “These milestones highlight our commitment to leveraging social media as a powerful tool for sharing our mission and supporting our community. Our strategy centers on providing valuable, engaging content that empowers and informs.”